APARTMENTS.COM: #APARMENTAGRAMS
Whether it’s the person you live with or the person next door, cohabitation can be tough. One of the keys to making it work is good communication - especially when it comes to the awkward stuff.
To help renters with these potentially touchy interactions, we created Apartment-a-grams: messages delivered from one cohabitant to another by none other than the creator of Apartments.com, Brad Bellflower (Jeff Goldblum).
In addition to 6-second bumpers, we created a large social library covering a range of topics so renters could share them with those who needed to hear their message most.
